Found this on the Web and thought I'd share it with you
Almost as much fun as the DTs we have been discussing....
Forwarded message:
>
> For Release
>
> Thursday, July 24, 1997 Chrysler logo
>
> _________________________________________________________________
>
> Chrysler Corporation
> CIMS 485-06-48
> 1000 Chrysler Drive
> Auburn Hills, MI 48326-2766
>
>
> Contact: Mike Rosenau 248-512-2672
> Bryan Zvibleman 248-512-2686
>
> DODGE RAM SS/T: THE 'WAKE YOUR NEIGHBORS' RAM
>
>
>
> Auburn Hills, Mich. -- When the 1994 Dodge Ram burst on the scene, it
> was the bold look that caught attention. With the new Ram SS/T, you'll
> probably hear it before your see it. The throaty, head-turning exhaust
> note on the Ram SS/T lets everyone know about the newest truck in the
> Dodge stable.
>
> The Ram SS/T takes the sport truck image to a new level for full-size
> pick-ups. A specially-tuned 250-horsepower 5.9-liter V8 engine,
> chrome-tipped sport-tuned exhaust, a muscular 17-inch aluminum wheel
> and performance tire package, and Viper-like racing stripes set this
> truck apart from the pack.
>
> "The Ram's design gave us a great opportunity to take the truck in a
> sportier direction," said Dodge General Manager Ray Fisher. "Its bold,
> in-your-face design already had a sporty demeanor. So by tuning the
> 5.9 engine, adding the exhaust modifications and the other exterior
> changes, we created a unique street version of our very successful
> Ram."
>
> The Ram SS/T evolved from Dodge's success with the special edition
> Indy Ram, the official truck for the 1996 Indianapolis 500 that was
> produced in a limited run of just 5,000 vehicles.
>
> "We produced a limited amount of the Indy Rams to support our role as
> Official Pace Car with the 1996 Viper GTS," Fisher said. "When demand
> far outweighed supply for the truck, we realized we had a hit on our
> hands. And when we looked into it further, we found out the appeal
> wasn't just in the tie-in to the race, but in the inherent performance
> characteristics of the truck."
>
> Careful attention was paid to maximizing content on the truck without
> pricing it out of the customer's reach.
>
> "A truck like this can't be so extreme that you move away from your
> core buyers," Fisher said. "We made sure we added the right
> performance characteristics that added value, rather than building an
> 'extreme' truck that no one could afford. We wanted a truck that
> reached out, not one that was out of reach."
>
> The Ram SS/T includes all the standard features on the Ram SLT. The
> SS/T package includes the engine and exhaust modifications, the racing
> stripes, color-keyed bumper, grille, lower fascia and rear valance
> panel, tachometer, dual-note horn and fog lights. Exterior color
> choices include black, emerald green and flame red, all with silver
> stripes, or bright white with blue stripes.
>
>
> - ### -
>
>
>
> _________________________________________________________________
>
>
> Latest Releases97' Releases
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>
>
> Unless otherwise noted, all product, sales, pricing, and production
> information pertains to U.S. vehicles only.
> © 1996,1997 Chrysler Corporation. All rights reserved.
>
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