Re: RE: Honda commercial...THE BEST EVER!

From: Kenneth Eng (engkyq@yahoo.com)
Date: Thu Jun 05 2003 - 15:14:03 EDT


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Date: Thu, 5 Jun 2003 15:13:54 -0400
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>From a link on the site:
http://www.dailytelegraph.co.uk/news/main.jhtml?xml=/news/2003/04/13/nhonda1
3.xml&sSheet=/news/2003/04/13/ixhome.html

"At one point three tyres, amazingly, roll uphill. They do so because inside
they have been weighted with bolts and screws which have been positioned
with fingertip care so that the slightest kiss of kinetic energy pushes them
over, onward and, yes, upward."

Ken

""Bernd D. Ratsch"" <bernd@texas.net> wrote in message
news:000001c32b9a$38bca170$030aa8c0@homenet.com...
>
> Seen it many times (still cool as h3ll though). One question
> though...how did they get the tires to roll up hill (notice that they
> bounce when they hit and then roll back up the ramp).
>
> - Bernd
>
> -----Original Message-----
> From: owner-dakota-truck@bent.twistedbits.net
> [mailto:owner-dakota-truck@bent.twistedbits.net] On Behalf Of Tim
> Althoff
> Sent: Thursday, June 05, 2003 12:17 PM
> To: dakota-truck@dakota-truck.net
> Subject: DML: Honda commercial...THE BEST EVER!
>
>
>
> OK first of let me say i am sorry I am bringing up the "H" word up and
> talking good about it. I do have to say they mad a killer commerical
> for the UK. It takes an entire 2 minutes to show but worth it.
>
> here is the email i got...
> ----------------------------------------------------------------
> New Honda commercial in the UK. The film took 606 takes. On the first
> 605 takes, something, usually very minor, didn't work. They would then
> have to set the whole thing up again. The crew spent weeks shooting
> night and day. By the time it was over, they were ready to change
> professions. The film cost six million dollars and took three months to
> complete including a full engineering the sequence. In addition, it's
> two minutes long so every time Honda airs the film on British
> television, they're shelling out enough dough to keep any one of us in
> clover for a lifetime. However, it is fast becoming the most downloaded
> advertisement in Internet history. Honda executives figure the ad will
> soon pay for itself simply in "free" viewings (Honda isn't paying a dime
> to have you watch this commercial!).
>
> When the ad was pitched to senior executives, they signed off on it
> immediately without any hesitation -- including the costs. There are six
> and only six hand-made Accords in the world. To the horror of Honda
> engineers, the filmmakers disassembled two of them to make the film.
> Everything you see in the film (aside from the walls, floor, ramp, and
> complete Honda Accord) are parts from those two cars. The voiceover is
> Garrison Keillor. When the ad was shown to Honda executives, they liked
> it and commented on how amazing computer graphics have gotten. They fell
> off their chairs when they found out it was for real. Oh. And about
> those funky windshield wipers. On the new Accords, the windshield wipers
> have water sensors and are designed to start doing their thing
> automatically as soon as they become wet. It looks a bit weird in the
> commercial.
>
> Honda's New Accord http://home.attbi.com/~bernhard36/honda-ad.html
>
> ------------------------------------------------------------------------
> --------------------
>
> Tim Althoff
> www.yllwdkta.com
>
>
>



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