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On 10/6/2004 1:55 PM, Jason Bleazard wrote:
| On Wed, October 6, 2004 12:14 pm, Josh Battles said:
|
|>"Andy Levy" <andy.levy@gmail.com> wrote in message
|>
|>>It's no different from a 7-slot grille on a Jeep or the crosshairs on
|>>a Dodge grille. That's their "Chevy signature" that goes on every
|>>vehicle. Just about every brand does it.
|
|
| Who started that, anyway? Other than Jeep, I first noticed it back in the
| 80s on BMWs, way before everyone else caught on. Jeeps have always had
| the 7-slot grille, but I don't ever remember them making such a big deal
| out of it until the last 10 years or so.
Probably the 60s or 70s. It's all about branding, and with performance,
quality & reliability becoming very similar across all vehicles in the
same price range (for the average customer), that instant brand
recognition is key.
- --
- -andy
http://home.rochester.rr.com/alevy/dakota - andy-dml@levyclan.us
- --------------------------------------------
"Whatever Adam does, do the opposite and you'll be fine"
-Bob Tom
- --------------------------------------------
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