Re:R/T Experience fwd from MML

From: GS- (GSWillhite@ualr.edu)
Date: Tue Mar 14 2000 - 14:23:41 EST


Good story! Sounds like she's hooked.

GS -

>
> Here's a post from the MML that I thought y'all might enjoy:
>
>
> Date: Mon, 13 Mar 2000 23:33:55 EST
> From: HemixRT10@
> Subject: Dakota R/T creates a monster!
>
> As Mopar-ites and torque junkies, we are sometimes vulnerable to becoming
>
> slightly immune to what we regard as our usual daily fare: high
> performance
> vehicles/driving! We take for granted the effect that torque can have on
> the
>
> uninitiated.
>
> Background: I've been in the auto sales business full-time less than a
> year.
>
> After 16 years of active duty as a Navy officer flyboy then intelligence
>
> officer (still in reserves), I worked with a friend establishing a car
> sales
> business for him, then branched out on my own and opened my own car
> dealership 2 weeks ago.
>
> We learn something everday. In this business you see people from all
> walks
> of life and backgrounds. One of the vehicles I have on my lot for sale
> is a
> loaded solar yellow 1999 Dakota R/T club cab (it was my wife's daily
> driver
> for the last 6 months). A 27 year old lady dropped by my lot this
> morning
> and expressed a great deal of interest in the truck, based entirely on
> the
> styling, color, and amenities such as the killer stereo CD player. She
> wanted a solar yellow Dakota club cab..she knew what such a truck
> was...but
> she didn't know R/T from SLT or anything.
>
> I described what the R/T package is all about, but she expressed little
> interest in that. She expressed much more interest in the color, the
> stereo,
>
> the forward visibilty and interior space. After discussing price and
> terms
> for a while, she decided that she would test drive the truck when earlier
> she
>
> said she was "just looking."
>
> On I slapped a dealer tag, told her I'd see her in a little while, and
> away
> she went. The average test drive lasts for maybe 15 minutes max. 90
> minutes
>
> later she returned a changed woman, ready to sign away life and limb for
> the
> truck. It was the power! She couldn't get enough! Unbridled
> enthusiasm!
> All of a sudden she hated her Nissan Pathfinder...wanted to burn it.
>
> She takes delivery of the R/T later this week, after she receives the
> check
> from her credit union.
>
> Gotta like it!



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